How should businesses position themselves during this crisis and what how should you market yourself.
Barnaby Wynter Marketing and Rebrand Expert, Keynote Speaker, Paleontologist, Founder of The Brand Bucket Company, Author and Serial Entrepreneur joins Frankie Goodman and Nigel Whittaker from Pure B2B Masterminds for an overview of what has change in these times and what you should and shouldn't be doing.
Digital Marketing has been evolving for some time and with the current global crisis this has accelerated these changes, but will these changes stay when things return to normal.
Should businesses be innovating or should we be preparing for when normality resumes. Is there a huge opportunity for businesses right now to benefit from this crisis and push their businesses forward or maybe even start a new company?
Content marketing is key and becoming the authority in your sector is how you will win in the long term.
Think you have secrets and something special? Barnaby tears this up and explains why you should give away your secrets.