In this podcast I talk with Jason Barnard about brands and acquisition tools.The Brand Bucket Guy talks to the Brand SERP guy ! I tale about the trademark 6 step process for building your acquisition. In this conversation I go through them in reverse order including conversion rates between each stage which can apply to all verticals, all sizes of business and all countries. I then goes back through those 6 steps in the correct order and includes leakage rates.
Make phenomenal sense so I was told by Jason.